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Instagram as a Sales Channel for Artists

Are you curious about selling your work on Instagram?

Stop marketing to other artists/makers and start selling to buyers + consumers! Join artist + small business owner, Nicole Drake (they/them) for a short series of conversations on how you can interact with followers to take custom orders and sell work from your catalog. Nicole organically grows a consumer-based following via Instagram and uses the platform and its tools to display work, communicate with potential customers, and make sales (all without even having a sophisticated website). This class will be taught digitally; join using a laptop or desktop computer.

Schedule:

Thursday, May 19, 6:00 PM - 8:00 PM EST

Thursday, May 26, 6:00 PM - 8:00 PM EST

Class Structure:

→ Each meeting will feature a presentation by Nicole, followed by a live Q&A session.

→ You’ll be able to act on the day’s information before the next meeting and bring any questions you have to Nicole directly.

→ Registration will be limited to allow for individual conversation and focused interactions

Disclaimer:

This is not a basic “How To Use Instagram” class. You will need SOME familiarity with the app and should have the app already loaded onto your phone. It is strongly recommended that you do so before the first class meeting and spend some time experiencing the app firsthand to familiarize yourself with the basic functions. Additionally, you will find this Zoom class easier to follow if you use a laptop, desktop, or tablet for the experience but keep your phone handy.ill find this Zoom class easier to follow if you use a laptop, desktop, or tablet for the experience but keep your phone handy.


Nicole Drake (they/them) is a Pet Portrait and Abstract artist in Raleigh, NC. They are the CEO of Pet Paintings by Nicole, a product business focused on outfitting the coolest Dog Parents (#dogmomaf) with unique and custom pet portraits on Vans Shoes + Jean Jackets. Nicole’s favorite hobbies include playing Dungeons & Dragons, reading sci-fi/fantasy books, and hanging out/playing ruff with their five pets (2 dogs + 3 cats). They’ve been professionally selling art full-time since 2019 and uses social media platforms (Instagram, Facebook, TikTok, and more) to market and make sales.


We strive to host inclusive, accessible events that enable everyone to engage fully. To request an accommodation or for inquiries about accessibility, please contact our General Manager, Corey Blaustein at via email or at 818-804-1407. We will do our best to facilitate any requests made within two weeks of the event, but the earlier you can alert us to your access needs, the easier it will be to facilitate.

The cost to attend this event helps cover important programming expenses such as compensating our workshop leaders and the administrative work that allows us to present these events. While we always strive to keep our fees low, we understand that they might be a barrier to some. If you are experiencing financial hardship and can’t afford the cost of an event, please let us know by filling out a reduced fee request.

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